Energy Garden London energizes high-end clothing brand
Energy Garden London, a network of 27 community energy projects, will supply renewable electricity to two outlets of Patagonia, the upscale clothing brand selling repairable adventure clothing, starting next month.
The energy activist group has signed a Power Purchase Agreement (PPA) to light and heat the clothing retailer’s stores in Bristol and Manchester. Both sides celebrate the deal as a UK first; no deal has ever pooled electricity from multiple community-run energy sites, they believe.
Based in Streatham, Energy Garden engages and trains inner city youth and other volunteers to generate clean energy using solar PV and wind power. With the blessing of Transport for London, London Overground and City Hall, the capital’s rail platforms, difficult infill terrains and other neglected sites are at the center of the group’s concerns.
Younity, Octopus Energy’s joint venture with Co-Op Energy focused on local and community clean energy, has completed the deal. It will meet 80 MW of demand each year.
Any energy from Energy Garden’s solar production remaining consumed by Patagonia’s two outlets will feed Co-op Energy’s community electricity tariff.
Agamemnon Otero directs the Gardeners. He won the MBE for his work from earlier urban community energy companies around the capital, including pioneers Brixton Energy and Hackney Energy.
The Energy Garden London initiative is part of Patagonia’s “We the Power” campaign. Launched in April with this video, “We the Power” introduces people to the joy and empowerment of local energy cooperatives and understanding of energy policy.
Beth Thoren, director of environmental action and initiatives at Patagonia, told another source, “We hope that… we’ve opened doors for companies, of all sizes, to make their own deals with Energy Garden and other community energy projects. “
“Patagonia’s stores in the UK have a small footprint – as there are only two and one showroom – but this PPA has a bigger impact, making it easier for others to buy it. community energy. “
Research commissioned by the label calculates that around one million people in the UK and across the EU are already contributing to the rising wave of community energy.
Patagonia was founded in California in 1973 by mountaineer and environmentalist Yves Chouinard. Emphasizing the repairability and endurance of its clothing and equipment, it considers itself a “militant company”. Since 1985, along with other retailers, it has donated a share of the sales values to environmental groups, under the banner “One Percent For The Planet”.
Declared interest: the author invests in several British energy cooperatives.