Lululemon sues Peloton over clothing line
– Lululemon and Peloton already had a co-branding agreement, which they ended this year. Peloton said the breakup was amicable, but you wouldn’t know from court documents. On Monday, Lululemon filed a patent infringement lawsuit against Peloton regarding five of its products, the New York Times reports. Lululemon had warned Peloton on November 11 that he would sue unless Peloton stopped selling its “copy products”. Then, last week, Peloton tried to outsmart its rival by asking a court to declare that its products did not work on any of Lululemon’s patents.
For years, Peloton has put its logo on clothing from other manufacturers, including Lululemon, and sold it, according to CNBC. But he has recently moved on to designing, manufacturing and selling his own leggings, sports bras and workout tank tops. His rival said Peloton cut corners. “Peloton did not put the time, effort and expense into creating an original product line,” said the Lululemon lawsuit. “Instead, Peloton imitated many of Lululemon’s innovative designs and sold counterfeit Lululemon products, claiming them as his own.” In its dossier, Peloton affirms that its range “presents clear and obvious differences which make it possible to easily distinguish the products”.
Lululemon has stated that the Peloton products which infringed its patents are the Strappy Bra, High Neck Bra, Cadent Peak Bra, Cadent Laser Dot Bra and Cadent Laser Dot Leggings. Additionally, Lululemon said the One Lux Tight is a knockoff of his best-selling Align pants, according to CNN. Peloton maintains that it is not difficult to distinguish the products of the two companies. Lululemon sought an injunction and treble damages in a Los Angeles federal court. (Read more stories of patent infringement.)