Petco and Backcountry team up for a collection of outdoor pet gear
The collaboration brings an exclusive new line of high-quality dog supplies, apparel, toys and travel gear designed for the outdoors to Petco Pet Care Centers, petco.com, the Petco App and Backcountry.com
SAN DIEGO, May 2, 2022 /PRNewswire/ — Petco Health and Wellness Company, Inc. (Nasdaq: WOOF) and Backcountry, the leading outdoor specialty retailer, today announced the launch of “Backcountry x Petco”, an exclusive collection of for pets designed for outdoor enthusiasts and active dogs. Backcountry and Petco collaborated on the premium and innovative assortment, including dog supplies, apparel, accessories, toys and travel products for the summer, as well as a later line launching in the fall. . The summer line is available now exclusively at most Petco Pet Care Centers nationwide, as well as at petco.com/backcountry, the Petco App and backcountry.com/petco.
“84% of Backcountry customers have dogs in their home and consider their furry friends to be important members of the family,” says Backcountry CEO, Melanie Cox. “The backcountry has always cherished adventure pets, so our partnership with Petco couldn’t be more natural. When you bring together outdoor experts and the best pet care, you end up with a carefully crafted line of products for pets with the same quality we expect as humans.We pride ourselves on offering premium products designed to connect family members to the outdoors, whether they have two or four legs.
“Backcountry x Petco” offers easy-to-clean, water- and stain-resistant fabrics, plus a variety of clothing styles and accessories to accommodate dogs of all shapes and sizes. The collection provides pets and pet parents with durable, reliable products that help keep pets happy and healthy as they accompany their humans on every outing.
“With more pets in homes than ever before and a continued interest in shared outdoor experiences, there’s a whole new generation of pet owners eager to explore the outdoors – and enjoy life. ‘take their pets with them,’ said Aaron Weiss, Senior Vice President, Owned Brands at Petco. “Our customers are looking for functional, seasonal solutions that really hold up and provide protection from the elements for outdoor activities like camping and hiking. Our partnership with Backcountry has allowed us to combine our more than 55 years of expertise in designing pet products with their top-notch experience in everything outdoors for a premier line of pet equipment that helps active pets thrive and respond to the ever-changing needs of our customers.”
Designed to help pets stay safe and protected during outdoor activities, the collection includes apparel and accessories such as dog t-shirts, jackets and bandanas and supplies such as collars, harnesses, leashes and flotation devices, to sturdy toys for physical and mental stimulation and travel necessities, including collapsible food and water bowls, collapsible crates, portable sleeping bags and travel mats.
For more information on the “Backcountry x Petco” collection, visit petco.com/backcountry and backcountry.com/petco.
About Petco, The Health + Wellness Co.:
Petco is a category-defining health and wellness company focused on improving the lives of pets, pet parents, and our own Petco Partners. Since 1965, we have consistently set new standards in pet care while providing comprehensive pet wellness products, services and solutions, and building communities that deepen the animal-animal bond. pet. We operate more than 1,500 pet care centers in the United States, Mexico and Puerto Rico, which provide merchandise, pets, grooming services, training and a growing network of veterinary hospitals on-site and mobile veterinary clinics. Our comprehensive pet health and wellness ecosystem can be accessed through our pet care centers and digitally at petco.com and on the Petco App. In tandem with Petco Love (formerly the Petco Foundation), an independent, nonprofit organization, we work with and support thousands of local animal welfare groups across the country, and through in-store adoption events, we’ve helped find homes for more than 6.5 million animals.
About the hinterland
From the individual expertise of our Gearheads to our epic selection of the best in style and performance, Backcountry has been one of the premier outdoor retailers since 1996. Compose in your gear closet, explore your backcountry , recharge with the after—Backcountry elevates the whole outdoor experience. In 2018, Backcountry began creating their own Gearhead-inspired products; the fast growing Built By Backcountry ski, mountain bike, climbing, touring, fly fishing and après ski lines include collaborations with brands such as GORE-TEX Technology, Burton and Simms. Seek it, find it, send it – the Goat takes you further.
For the hinterland:
970-924-0704 ext: 2108
SOURCE Petco Health and Wellness Company, Inc.